From Idea to Evidence

A Two-Part Founder Readiness and Capital Readiness Series at the American University in Dubai

From Idea to Evidence is designed for people who want to examine the claims behind an idea, operating venture, research output, new service or growth proposition—and identify the next useful action. SESSION 1 BEFORE THE PITCH — FOUNDER READINESS Tuesday, 6 October | 1:30–2:45 PM Examine the assumptions behind your proposition. Identify the material claim, the evidence currently supporting it, its limitations and the next useful test before committing more time, capital or credibility. SESSION 2 BEYOND THE PITCH — CAPITAL READINESS Thursday, 8 October | 1:30–2:45 PM Examine how venture claims connect to reviewable evidence, risks and diligence questions. Understand why a strong story is not the same as readiness for a serious capital conversation. WHO SHOULD ATTEND Active and aspiring founders, startup teams, students, alumni, working professionals, family-business next generation, corporate innovators, technical builders, researchers, creators, mentors, investors, faculty and ecosystem operators. A finished startup is not required. ONLY AVAILABLE ON 8 OCTOBER? Register directly for Session 2 — Beyond the Pitch: Capital Readiness: luma.com/h7mxuteh Already registered for the Full Series? Do not register again. Your separate Session 2 calendar invitation will be sent by the organiser. WHAT TO BRING Bring one venture claim, question or idea you are prepared to test. VENUE American University in Dubai — EMBA Building. The final room assignment will be communicated before each session. Registration is complimentary and open to AUD and external UAE participants. Photography and video will take place. Please tell the check-in team on arrival if you prefer not to be featured in close-up photographs or recorded participant reactions.

Register for the full series where possible.

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